Reference: | AQ2105 |
Specialisms: | Education |
Date posted: | 21st September 2023 |
Director of Marketing, Communications and Student Recruitment
Aston University
Competitive Salary and Benefits
Aston University is one of the UK’s top 25 universities, with a mission to be the UK’s leading institution for students aspiring to succeed in business and the professions. A new leadership team, led by our Vice-Chancellor Professor Aleks Subic, has developed a bold 2030 strategy which builds on our strengths and supports our ambition to continue to grow and develop our position as a university renowned for science, technology and enterprise.
Key to our plans is a 25% increase in student numbers and our new Director of Marketing, Communications and Student Recruitment will lead a large team in delivering innovative student recruitment and admissions activities and a responsive and integrated branding, marketing and communications approach. The successful candidate will lead on positioning Aston in the UK domestic market which will include strengthening our brand and reputation, sharpening our value proposition and unique selling points, all of which will enable successful reach and impact locally, regionally, nationally and internationally.
The role requires an experienced higher education marketer who can evidence innovation in student recruitment and reputational enhancement. Candidates will bring experience of delivering real and measurable change including re-engineering complex processes towards a digital-first approach, and transformational people practices to achieve a step-change in performance.
This is an exciting time to join Aston. Situated in the heart of one of Europe’s most diverse and dynamic cities, Birmingham is a city with confidence and this role has a leadership responsibility in promoting it and our wonderful university to a new generation of students.
Closing date is midday, Thursday 19th of October
Aston University is an equal opportunities employer and welcomes applications from all sections of the community. It promotes equality and diversity in all aspects of its work. We strive to have robust inclusivity strategies in place, including race and sexual orientation, to encourage colleagues to have the confidence and freedom to be themselves in the workplace.
Candidates should note that the successful applicant will require a basic DBS check.